Face

Create effortless glam eye makeup look using the On Point Metallic Eye Gloss, a new limited-edition metallic gloss hybrid eyeshadow.

Makeup, meet skincare. Our 4-in-1 Pressed Mineral Powder Foundation gives you the flawless mineral coverage you expect from PÜR with groundbreaking skincare ingredients built into our award-winning formula. Our powder foundation is adored worldwide for its lightweight feel and no-mess, no-stress application. This all-in-one foundation, concealer, powder and SPF 15 has been clinically proven to correct, prevent and interrupt your biggest skin concerns – even after the makeup comes off! That's pretty smart beauty.

Conceal & Correct This is you concealer, spot brightener, problem skin clarifier and anti-aging skincare all-in-one! Disappearing Act covers unsightly lines, dark circles and blemishes. Easily blendable and buildable, Disappearing Act cream concealer brightens, balances and lifts the skin's appearance with minimal effort.

Ready to love your complexion?

It’s time to love your skin, your selfie and the way you look from every angle with 4-in-1 Love Your Selfie.™ This groundbreaking, all-in-one, skincare-infused Longwear Foundation & Concealer instantly masks and blurs the look of imperfections as it helps enhance your natural beauty. Enriched with age-defying Ceretin Complex and antioxidant-rich Energy Complex, that’s made from a signature blend of Green Tea, Ginseng and Vitamin B, this redefining complexion miracle is makeup you can feel good about. Packed with good-for-your-skin nutrients, this medium-to-full coverage foundation & concealer helps fight against environmental stressors, as well as the skin-damaging effects caused by exposure to daily, high energy visible blue light. Choose your perfect match from 100 vegan-friendly shades—consisting of cool (pink), neutral, and warm (gold) undertones—that seamlessly blend onto the skin for an airbrushed-looking glow that’s universally flattering. Help conceal blemishes, dark spots and imperfections with the targeted, built-in doe foot applicator, or achieve buildable, all-over coverage with the convenient, traditional pump. Go ahead and snap your best selfie… we’ve got Ü covered for a finish that’s so flawless-looking, you’ll skip the filters!

• Energy Complex | A combination of ginseng, green tea and vitamin B that helps rejuvenate the look of skin
• Lingonberry Extract | Helps protect skin against damage caused by high energy visible blue light
• Polysaccahride Film | Provides a protective, breathable film on skin to help shield skin from environmental stressors, like pollution
• Ceretin Complex | Helps smooth the appearance of skin and refine the look of skin texture and tone

On Point Eyeliner Makeup Bag

Meet your everyday multitasker: PÜR’s 4-in-1 Skin Tint is more than makeup—it’s daily skin defense with breathable, radiant coverage. This serum-like skin tint with mineral SPF helps hydrate, protect, and visibly improve skin over time so your complexion looks as healthy as it feels.

Why you’ll love it:

• 100% Mineral SPF Protection – Broad-spectrum, non-nano zinc oxide shields skin instantly—no wait, no greasy residue.
• Serum-Like Tint, Not Heavy Makeup – Lightweight, breathable tint that melts into skin, evens out tone and provides a natural, radiant finish that feels like skin.
• Skin-Improving Ingredients – Powered by brightening Niacinamide, barrier-supporting Ceramides, and gentle Retinol from our exclusive Ceretin® Complex.
• Clean & Reef-Safe Formula – Breathable, non-comedogenic, and suitable for sensitive skin.

What it does:
This skin-first tint delivers the ease of a lightweight serum with the benefits of mineral sun protection. It blurs and balances skin tone while delivering long-term skincare benefits. With every wear, it helps smooth texture, brighten tone, and support your skin barrier—making it the perfect choice if you want a skin tint with SPF that goes beyond basic coverage.