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Winter Makeup Trends to Recreate ASAP!

With Winter quickly approaching, it’s time to start trying out new holiday makeup looks! We have curated 5 of our favorite holiday makeup looks for you to recreate ASAP this Winter so you can be cu...

Finding the Right Skincare for Your Skin Type is Easy with Award Winning Dermatologist Dr Hadley King

This week on the blog we have Dr. Hadley King, a highly respected New York based dermatologist that specializes in medical and cosmetic dermatology. Dr. King has been featured on Good Morning Ameri...

A Holiday Gift Guide For Every Beauty in Your Life

We’re getting ready for the holidays with five fabulous new limited-edition kits! If you are trying to decide what to get for your friends and family this holiday season, we’ve got you covered. Whe...

Fall Trends We Have Been Loving At PUR

As you know, Fall is upon us which means it’s time to bring back out the vampy lips and darker eyes as we approach the cooler weather. This week in the blog, we are going to be talking about Fall t...

6 Simple Ways to Curate the Perfect Self-Care Spa Day For Self-Improvement Month

September is officially Self Improvement Month! That means it is time to focus on self-improvement and find ways to make your everyday life a *little* bit better. Whether that be reading a good boo...

The Ultimate Cool Girl Travel Essentials for Labor Day Weekend with PÜR Beauty

Labor Day weekend is upon us, meaning the time for Summer is slowly but surely coming to an end as we switch out our tank tops for our favorite cardigan. But we’re not saying goodbye to Summer just...

How to Use Your Eyeshadow for a Smoky Eyeliner Look

Ohhh, eye liner. A love-hate relationship. Eyeliner can accentuate the eyes and allow creativity but can sometimes be difficult to apply. It is easy to run into issues when applying eye liner in a ...

Which PÜR Cleanser Is Right For You?

PÜR-fecting the basics of your skincare routine can make all the difference when it comes to showcasing a healthier-looking complexion. But with so many options out there, how do you know which cle...

The Skincare Superstar You Need in Your Beauty Routine… ASAP!

  Skincare buzzwords may come and go, but Retinol is forever! Dark spots, fine lines and blemishes are some of the most talked about skincare woes. But did you know there is a simple ingredient you...

Yes, You Need to Use an Eyeshadow Primer. Here Is Why!

While the saying “the eyes are the window to the soul” has always been a staple, there is nothing quite like wearing a face mask 24/7 to give us all a newfound appreciation for our peepers. Help lo...